Diese Website verwendet nur technisch notwendige Cookies. In der Datenschutzerklärung können Sie mehr dazu erfahren.

Zum Hauptinhalt springen
Logo, Startseite der Hochschule der Medien

Sandbox Program


You have a digital and creative business idea but no idea how to implement and finance it? You have your own start-up but it's not going well yet? The crew of the generator puts galactic ideas into a stable orbit and provides plenty of energy for start-ups in Stuttgart's IT and creative industries.


The Sandbox helps you to put your business idea into practice. Through workshops and coachings you gain knowledge in all kinds of topics related to founding a business while mentors actively support you with their know-how, experiences and network.

The Sandbox, the accelerator for digital business models in the creative industries, is an official Startup BW accelerator in Baden-Württemberg and financed by the Ministry for Economy, Work and Tourism. This makes it free for every participant.

The Sandbox offers a wide range of training courses tailored to the specific needs of start-ups and entrepreneurs in the creative industries. In workshops, seminars and coaching sessions, participants receive intensive support in developing their business model and implementing their project. Topics such as business modeling, project management, financing, law or marketing are covered. In addition, there is the possibility to take advantage of individual coaching sessions that are specially tailored to the startup.

All sandbox teams are accompanied by two mentors at once: A startup coach, who supports the startup in all organizational things, and an experienced industry mentor, who provides a comprehensive network and industry knowledge. Additionally, events, networking and company visits enable our founders to establish valuable contacts with experts, like-minded people, supporters or potential customers.

All participants are allowed to work in our coworking space for four months. All teams also take part in the Sandbox Demo Day, which takes place in the Stuttgart city hall.


The Sandbox is open for everyone in Baden-Württemberg. More information can be found on our website (in German):



Upcoming events


Lisa Lang
Sandbox Program


Visit us at

Nobelstr. 5, ground floor

Mail address

Generator | HdM Startup Center

Hochschule der Medien

Nobelstr. 10

70569 Stuttgart