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Veranstaltungsbeschreibung

180412a Vertiefung Typografie

Zuletzt geändert:11.05.2023 / von Carlsburg
EDV-Nr:180412a
Studiengänge: Integriertes Produktdesign (Bachelor, Zulassung ab WS 17/18) , Prüfungsleistung im Modul Vertiefung Typografie in Semester 4 6 7
Häufigkeit: nur SS
Studienübergreifendes Angebot - Minors, Prüfungsleistung im Modul Vertiefung Typografie in Semester 1
Häufigkeit: nur SS
Dozent: Prof. Barbara Scholz
Sprache: Deutsch und Englisch
Art: -
Umfang: 3 SWS
ECTS-Punkte: 4
Inhaltliche Verbindung zu anderen Lehrveranstaltungen im Modul: Grundlagen der Gestaltung 1 und 2
Prüfungsform:
Bemerkung zur Veranstaltung: Deutsch und Englisch
Beschreibung: Modul 180412 Advanced Typography contains one teaching course (180412 Advanced Typography). This course provides students with the acquirement of differentiated skills in all matters of using typography in a professional way. Students know the vocabulary and technical terms of typography and will be able to use different kind of typography in an academic and as well experimental way to design professional individual logotypes for products and/or different kinds of media as i.e. brochures, documentations, posters etc.

Further informations relating to content of this modul you find on the page 180412 Advanced Typography.

Advanced Typography contains the following issues:
· Mikro- and Makrotypography
· Vocabulary of typographical terms
· Corporate Typography
· Design of different media by using professional fonts
· Design of wordmarks and logotypes
· Design of individual fonts
· Knowledge of relevant typographers

At the end of the course students …
… are enabled to choose appropriate typography for different media or products
… have developed practical skills in designing logotypes and different media material
… will have experimented and played with typography
… have tried out what typography may achieve in a holistic visual identity
English Title: Advanced Typography
English Abstract: Modul 180412 Advanced Typography contains one teaching course (180412 Advanced Typography). This course provides students with the acquirement of differentiated skills in all matters of using typography in a professional way. Students know the vocabulary and technical terms of typography and will be able to use different kind of typography in an academic and as well experimental way to design professional individual logotypes for products and/or different kinds of media as i.e. brochures, documentations, posters etc. Further informations relating to content of this modul you find on the page 180412 Advanced Typography.
Literatur: Renner, Paul: Die Kunst der Typographie. Berlin: DT Verlag, 1948
Ruder, Emil: Typographie: Ein Gestaltungslehrbuch. Sulgen: Niggli, 1967
Forssman, Friedrich; de Jong, Ralf: Detailtypografie: Nachschlagewerk für alle Fragen zu Schrift und Satz:Mainz: Hermann Schmidt Verlag, 2004
Crashkurs Typo und Layout, Verlag rororo ISBN 3 499 198 150
Wilson, Harvey/Loewy, 1000 Type Elements, Verlag Rockport
Das Detail in der Typografie - Taschenbuch – 1. Juni 2011 von Jost Hochuli (Autor)
Inside Paragraphs: typographic fundamentals, Cyrus Highsmith
Indra Kupferschmid, Buchstaben kommen selten allein, Verlag Niggli AG ISBN 3 7212 0501 4
Typografie, Christian Fries, Verlag Hanser Fachbuch ISBN-10 3446408983
Fraktur mon amour, Schalansky, Judith <1980-> [Verfasser/in], Veröffentlichung, Mainz: Schmidt, 2006


Weitere Literatur finden Sie in der HdM-Bibliothek.